CONNECTING RURAL FARMERS TO THE GLOBAL MARKETPLACE
Our story
Plants have been our inspiration in trying to improve the supply chain of fruit and vegetables. Being vegetarian and enjoying a certain healthy lifestyle helped too!
On our numerous travels we observed that farmers all over the world are not properly compensated for their efforts, especially in developing countries.
High-quality organic fruit and veg were going to waste year after year and we simply had to put a stop to that.
Our vision
To connect farmers in rural areas to the global market place and for all players along the value chain to gain in almost equal measure.
Our aim is for farmers to have more money in their pockets, for retailers to buy high-quality products at a competitive price, and ultimately for consumers to enjoy fruit & vegetables at their peak nutritionally for a good price.
Technologies
Our novel technology will disrupt and revolutionise the supply chain with a simple aggregation model, which is able to co-ordinate, in real-time, connecting supply data driven by the farmers and connecting them to buyers all over the world irrespective of location.
About us
We are a group of companies that have a long-term view on investing in the fruit and vegetable space. Starting from humble beginnings making smoothies and mocktails at festivals where we learnt the dynamics of the fruit supply chain. Our experiences inspired us to streamline the process by making it more efficient whilst, at the same time, contributing to global wealth creation along the 'supply chain ', especially in developing countries where most of the source food is produced.
Our experiences inspired us to streamline the process by making it more efficient whilst, at the same time, contributing to global wealth creation along the 'supply chain ', especially in developing countries
our team
PRINCE TIKARE
A passionate vegetarian who loves all things plant-based so much he invented and patented two fruit processing machines. He has a background in architecture, industrial design and engineering, has co-owned a fruit processing plant and understands the whole supply chain process in detail. He is not quite there yet as he still wears leather products.
A. Ortiz de Saracho Valmaseda
With a background in market analysis, she excels at analysing and predicting market trends, and at the development of new products.
WHAT WE DO
Our tech
Our tech-platform allows farmers to effectively promote sales to a third party via a mobile device. We act as the middle party and, once the sale is closed, we aid in the delivery of the farm products to the buyer. Our cold-chain supply facilitates the produce getting to its location as fresh as possible.